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Wednesday, 7 August 2013

Pure London Part One

If you read my last outfit post you'll know that I spent Sunday up in London for the Pure 34 trade show. I was lucky enough to get tickets from my work and spent the day pretending to be a trainee buyer. I'm not sure if I want to be a buyer as a career, I think I'm more creative than that or I'd either like to go down the styling/personal shopper route. Can you tell I like shopping yet?

I purposely waited 20 minutes before it was due to start to grab my seat, right at the end of the catwalk in the front row. The coolest girl ever came and sat down next to me, she had beautiful handwriting ( I wouldn't of expected anything less) and was taking notes and of course sipping on a coffee. Heels and beautiful hair too. Cue green eyed Izzie over here. 

Anyway these photos are from the WGSN trend seminar/catwalk show. It was fantastic. I've never felt so interested in something like this before. The woman had a perfect voice and was clearly passionate about her line of work. In case you don't know, WGSN is amazing. Literally. It's a fashion trends forecasting and analysis website. It costs a bomb to buy a subscription and it's the best part of being a uni student studying fashion textiles, I'm going to miss it an awful lot. Me and Ellen spend hours on it. 

The seminar/talk was on Spring Summer 2014's fashion trends. First up was transitional pieces. These are pieces that can take you from the end of Winter, through Spring and into the start of Summer. They are 'buy now, wear now' items that can be used for layering. The humble t-shirt is one of these items. It's a fantastic vehicle for colour and print. You can expect it to be bright, sports luxe and it's a play on the traditional t-shirt prints such as florals, checks and Aztecs. One trend she said that would play a big impact is disrupted luxe looks. This is translated into sheer paneling; textures, pixelated prints and contrasts. It's fun and lighthearted and perfect for pairing with slim fit, pleated and cuffed trousers. The casual bottom half and the playful top half contrast beautifully in the picture above, the colours are dull and uninteresting but the small play with the neon orange bias binding and the neon pink heels change it. The top is made from silk and has a lovely drape. It's an update on classic items whilst introducing colour and lightheartedness. The bold, block colours such as the stripes on the trousers help retain the fun, quirky looks into something wearable throughout the year. 

This post is kind of different but I hope you like it. Let me know your must haves for this Autumn/Winter?

I'm already obsessed with tartan, always have been. 

1 comment

  1. Great post, Thanks for sharing!

    Hugs, Brittany, xx